Pasek, Gede Widiadnyana, and Ni Luh Sri Kasih. “Price Discount Framing: How It Can Increase the Purchase Intention?”. International Journal of Social Science and Business 5, no. 1 (March 15, 2021): 133–139. Accessed May 5, 2024. https://ejournal.undiksha.ac.id/index.php/IJSSB/article/view/30533.