PROMOSI WISATA ALAM MELALUI PENGEMBANGAN VIRTUAL REALITY TOUR DI WISATA JURANG SENGGANI KECAMATAN SENDANG
DOI:
https://doi.org/10.23887/jwl.v12i2.61982Kata Kunci:
Virtual Reality, Wisata Alam, pemasaranAbstrak
Wisata Jurang Senggani merupakan wisata alam yang ada di Desa Nglurup Kecamatan Sendang Kabupaten Tulungagung. Spot wisata yang ada di wisata jurang senggani antara lain camping area, air terjun, sungai senggani, dan akses pendakian Gunung Wilis. Berdasarkan observasi lapangan, diketahui bahwa selama covid-19 akses wisata jurang senggani ditutup total sehingga mengakibatkan beberapa fasilitas mengalami kerusakan karena tidak dirawat. Hal tersebut berdampak pada turunnya minat kunjung wisatawan pasca covid-19. Berdasarkan permasalah yang ada, dibutuhkan suatu usaha guna meningkatkan kembali minat kunjung wisatawan dan menumbuhkan resiliensi wisata. Salah satu upaya yang dapat dilakukan yakni pembuatan Virtual Reality Tour Jurang Senggani yang dapat memberikan gambaran kondisi riil Jurang Senggani dalam foto 360 derajat. Hal ini akan terasa lebih nyata jika dibantu dengan adanya Kacamata VR. Hasil dari adanya kegiatan pengabdian mahasiswa ini yakni mampu meningkatkan minat kunjung calon wisatawan ke wisata Jurang Senggani.
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