Analisis Permintaan Wisatawan Millennial Terhadap Obyek Wisata Sungai Koran Melalui Faktor Sosioekonomi dan Lokasi

Authors

  • Muh Indra Program Pascasarjana Universitas Palangka Raya
  • _ Irawan Fakultas Ekonomi dan Bisnis Universitas Palangka Raya
  • Vera Monica Nababan Fakultas Ekonomi dan Bisnis Universitas Palangka Raya

DOI:

https://doi.org/10.23887/jppsh.v4i1.24393

Keywords:

tourist demand, millennial tourists, age, income, distance, travel cost

Abstract

This study aims to determine the effect of socioeconomic factors (age, age, and income) and factors related to location (cost and distance) of millennial tourists. This type of research is explanations and field surveys with a sample non-probability technique of 150 respondents. The analysis technique uses multiple linear regression. The results showed that the cost of travel, age of income and distance had a positive and significant effect on the number of millennial tourists visiting the attractions of the Sungai Koran Park, Sebangau National Park. The implication of this study is the development of the tourism infrastructure of the Koran River as one of the national tourism destinations to the Province of Central Kalimantan.

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Published

2020-04-21

Issue

Section

Articles