Arimbawa, Putu Adi Putra, Management Department, Faculty of Economics and Business, Universitas Brawijaya Malang, Indonesia, Indonesia
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JIMAT (Jurnal Ilmiah Mahasiswa Akuntansi) Undiksha Vol. 15 No. 01 (2024): Jurnal Ilmiah Mahasiswa Akuntansi - Articles
Sensory Branding and Brand Loyalty: Mediation Analysis of Brand Love and Brand Trust in the Consumer-Brand Relationship Context
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